Supabase Event Analytics

by Kyle Ledbetter, CTO & Co-founder of Dreambase

Dreambase's commitment to AI-native analytics revolutionizes how Supabase users interact with their data. By enabling real-time insights without the need for complex queries, teams can quickly identify trends and anomalies, ensuring they remain agile and informed. With a natural language interface, even those without a technical background can explore user behaviors and product metrics effortlessly.

This transformation empowers product managers, startups, and developers to make data-driven decisions faster than ever before, driving enhanced user experiences and product growth. Emphasizing accessibility and intelligence, Dreambase is not just another analytics tool—it's a game-changer in providing actionable insights that lead to real-world results.

Adding User Behavioral Data to Supabase

Along with transactional database analytics, we're now working on a groundbreaking approach to add event tracking click-level telemetry directly into Supabase Postgres so we can surface sessionized user paths, clickstream events, feature usage and goal tracking for events that otherwise would not have been captured in the database and required third party tracking with a separate client-side SDK and ETL pipeline into external analytics silos.

Less Data Duplication

By keeping the data all in Supabase, we preserve source-of-truth lineage, avoid ETL drift, and let Dreambase surface actionable insights in seconds.

This seamless integration enables you to focus on high-value activities like product innovation rather than getting bogged down in data management tasks. As user paths unfold, Dreambase highlights critical interactions, empowering your team to make informed decisions. The result is a more agile approach to product development, where insights are not just reactive but also proactive, informing strategy in real-time.

This immediate accessibility to insights means your team can pivot strategically when unexpected user behaviors arise. By reducing the friction of data analysis, Dreambase not only fosters a culture of data-driven decision-making but also accelerates the speed to market for new features and improvements. In a landscape where time is a critical asset, this ability to adapt is what sets successful teams apart.

Cost Savings

By sending your behavioral events data to Supabase, you also save money from needing to pay for Posthog, Amplitude, Mixpanel, and other third-party analytics vendors.

With Dreambase, you get:

• Single source of truth: All your data in one place
• No ETL pipelines: Direct database access means no data sync issues
• Reduced vendor costs: No need for multiple analytics subscriptions
• Better privacy: Your data stays in your infrastructure